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Imagine if the church wasn’t just used on Sundays. What if it served the community as a childcare center, coffee shop, counseling office, community venue, conference center, and indoor play center open all week for everyone. That’s exactly what Dallas-based church Chase Oaks Church set out to do.
We had the pleasure of partnering with Chase Oaks to help communicate this ambitious vision to connect the community to church in a way that meets their needs first — not asking them to dress up and attend a formal church service on Sunday but instead utilize their new pickle ball courts, food pantry, and coffee shop as part of their daily rhythms.
In an effort to raise the funds to improve existing spaces and build these new “outposts” we blended the feeling of renovation using spray paint and collage elements with the literal love of the community. The primary symbol of the heart was used to illustrate 3 key pillars of the campaign: activate, anchor, and amplify. Brand extensions included sermon series graphics, a dimensional wall installation made from spray paint lids, and printed collateral.
Services Provided
Visual Identity
Wall Installation
Brochures
Animated Logo
Digital Assets